Digital platforms have given power in the hands of the audience. There will be ten similar looking people in front of you but you have to decide who the original is. Being influenced is just fine but copying will not help you as you will find your audience only when you have your own style.Also, good thing is corporates and the music companies know that the power is in the hands of artists now. They cannot fool the audience anymore. If the song is good, it does not matter if it is released by a music company or not. I have seen people becoming stars without any help from big companies.